
British Airways (BA) is the flag carrier of Great Britain. I know, it sounds grand but the constant losses the company has sustained is mind-boggling.
With losses expected to be as much as £600 million to the year ended March 31st 2010, investors and media alike are sure to pummel BA's image. If last year's eye-watering £401 million pre-tax losses were anything to go by, BA's Board better be ready to face the music during this year's annual general meeting (AGM).
Reasons for losses
- The global recession is a "no-brainer" factor that contributed to BA's losses. With passengers opting for other means of transport or cancelling flights, BA were left singing the blues.
- Industrial disputes also played their part in a major way. See the thing about the British is that they are a bunch of lazy numbskulls. They want to be paid double the money for half the work. That is their forte. I am not saying all, of course not. I have met some brilliant British folks but generally they are just plain lazy.
The seven days of strikes taken by the BA cabin crew in March cost BA £45 million and a new wave of strikes beginning on Tuesday is expected to cost BA £100 million. - The awful winter snow that blanketed Britain cost BA huge losses too. Man that snow! It just kept coming!
- Last but not least, the Icelandic volcanic eruptions caused most European airspace to close down and this cost BA £20 million a day! Holy smokes indeed!
Having highlighted BA's woes, you do not need an economics degree to understand that the company's state of affairs makes a shipwreck look like a holiday in the Caribbean.
Silver lining
However amidst all this fuss, BA might have just saved itself a reluctant smile. Its merger with Spanish airline Iberia is expected to generate 400 million euros (£343 million) a year in cost savings. The new company will be called International Airlines Group. This new company will be one of the world's largest airline groups with 408 aircraft carrying more than 58 million passengers a year.
So there is still a ray of hope for the British national flag carrier. But if it does go under, bailing it out would be difficult because the British government has already run out of money.
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